Neon Heart Production

Neon Heart was produced by Rhaissa Gonçalves and Lucas Estevan Soares through the International House of Cinema (IHC), which financed 100% of the US$320K budget used in the project with its own resources, raised by its work developed in the United States. The independent production, in the “guerilla cinema” style, did not use public financing resources. During distribution phase, the film brought on board one more private investor, the tech entrepreneur Mehdi Avdi, who invested an additional US$100K directed for marketing and distribution costs.

​

The feature film was filmed in the second half of 2019 in Curitiba, in the Boqueirão neighborhood, with post-production being carried out during the covid-19 pandemic. The first Brazilian film finished with Dolby Atmos immersive sound technology, the film featured a cast entirely drawn from the Curitiba art scene.

​

The idea for the project came from director Lucas Estevan Soares' fascination with the dynamics of singing telegram car services (something totally unique to Brazil), and he then imagined a chase involving one of these vehicles, materialized in the film as “Boquelove”, the nickname for the blue 1975 Ford Corcel that gives the film its name.

​

Check out behind-the-scenes images from the Neon Heart's production below. Click at the [MORE] button to check out the complete photo gallery from the production.